DE GESCHIEDENIS VAN HET GEVEN

THE HISTORY OF GIVING

As far back as prehistoric times, gifts were given to perpetuate relationships. People gave each other teeth and stones that could be used to make jewelry. To radiate success, but also to show affection. In the time of the Egyptians, gifts were...
GEVEN EN KEUZESTRESS

GIVING AND CHOICE STRESS

Choice stress is a form of stress caused by being inundated with information that must be weighed in order to make a "good" choice. Sometimes the choice itself is complex, but more often the vastly increased number of...
KERST EN GEVEN

CHRISTMAS AND GIVING

Christmas is the perfect time for giving. With a Christmas package or gift you express your appreciation for your colleagues. In the Netherlands people give generously. According to the industry organization PPP, last year some 7.4 million employees in the Netherlands received a...
GEVEN EN MERKBELEVING

GIVING AND BRAND PERCEPTION

A strong brand stands or falls with a good brand message, but the power of repetition is perhaps more important today than ever. As a brand, do you want to stand out from the rest? Then you will have to be visible among all those other brands that are entering the market...
WATERFLESSEN MET EEN MISSIE

WATER BOTTLES WITH A MISSION

As of Jan. 1, 2024, businesses may no longer use disposable plastic items for on-site consumption unless there is really no other way. So consider use in the canteen or office. Fortunately, there are plenty of ways to respond to this new...